The health and wellness industry has changed a lot since I got into it nearly 20 years ago...
It's brutal...
To strategically twist language... deliberately distort statistics... purposefully manipulate
research... and aggressively indoctrinate you into believing their lies.
They’ve brainwashed millions into thinking that you must take supplements and you have to cut out your favorite foods to lose weight.
They’ve gaslit you into thinking that every failure was your fault, when in reality, they
designed the diet industry to make you fail.
They’ve built an industry where they rake in $70 billion a year - in the US alone - on selling you the same restrictive nonsense over and over again—despite a 98% failure rate.
Studies from the Archives of Internal Medicine and The
New England Journal of Medicine exposed just how deep the deception runs:
- 98% of dieters regain the weight they lost.
- 83% end up heavier than when they started.
The weight loss industry siphons billions from desperate health-seekers by selling plans that are deliberately
designed to fail.
And that’s not an accident.
That’s their entire business model.
They keep you trapped in a never-ending cycle of restriction, failure, guilt, and trying again.
So that's why I wanted to share this...
Groundbreaking Research Confirms: Indulging in Your Favorite “Forbidden” Foods Can Help You Lose Fat Faster—And Keep It
Off.
For decades, diet culture has preached one universal truth: Breaking your diet will destroy your progress.
It’s a belief so ingrained that even top-tier researchers set out to prove it once and for all.
At Brown
University, a team of scientists designed an experiment to expose the “dangerous” consequences of indulging in forbidden foods.
They took two groups of people:
Group 1: Forced to follow a strict, clean-eating meal plan. No sugar. No carbs. No “bad” foods.
Group 2: Told to “break” their diet for two weeks—eating things like pasta, cheesecake, and burgers.
Their hypothesis? The “diet breakers” would spiral out of control—regain weight, wreck their metabolism, and struggle to get back on track.
But what actually happened in this study left them speechless...
Later tater,
Mikey